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Performance Marketing Specialist

Kaliber Asia Pte. Ltd.
Manila
Remote
PHP 35,000 - PHP 50,000 a month

Location

Manila

Full job description

Who are we?

Kaliber is a performance marketing agency & consultancy composed of passionate digital marketers that offer thought leadership, world-class strategy and execution for our fast-growth clients. We take major pride in learning & development for our team, sharing over $500M experience in digital advertising. Kaliber has a diverse portfolio of clients, a team of over 30 performance experts across 6 countries and a welcoming company culture.

About the role:

The main goal for this role is to continually review, optimise, challenge, and improve campaign results for our clients in platforms.

It will ideally suit someone who has experience in executing strategies for paid search and/or paid social campaigns, as well as optimising and reporting on performance. In this role, the successful candidate will gain exposure and training across a breadth of performance marketing channels as well as strategy development, client reporting, and insights into end to end digital marketing.

Responsibilities:

  • Contributes to the development and execution of market strategies for paid campaigns, including developing strategic roadmaps, AB Tests, analyzing results and developing actionable insights
  • Responsible for executing strategy and tactics for paid campaigns
  • Performs day-to-day support for paid campaign activities, including: bid management, budget allocation, forecasting, performance monitoring, strategic testing, campaign expansion, reporting etc.
  • Employs analytical reasoning, data analysis, and problem solving skills to effectively and efficiently manage campaigns
  • Demonstrates thought leadership and professional communication skills by developing and delivering client facing materials, such as presentations, point of views, business cases, and performance reports
  • Knowledgeable with industry news, online marketing trends, industry tools, and internal cross-team key learnings
  • Works comfortably in dynamic, fast-paced environments
  • Uses interpersonal skills to influence customers, suppliers and other comparable level managers
  • Proactive and willing to challenge the status quo with ideas, strategies, and tactics

Ideal Candidate:

  • 2+ years paid social and/or paid search campaign management experience ideally at an agency, ad tech provider or client-side with over $50K per month budgets
  • Motivated, curious, not afraid to challenge convention
  • Ability and willingness to pick up new tools
  • Strong desire to learn and improve
  • Communication skills (written and verbal)
  • Attention to detail
  • A team player but is able to work independently under minimal supervision
  • Tertiary qualifications or industry equivalent experience in marketing and advertising
  • Experience using business intelligence platforms such as Tableau, Datorama or Data Studio desirable

Benefits

  • Flexible working hours
  • Work from office or anywhere in the world
  • Paid time off, including sick leaves and emergency leaves
  • Quarterly performance reviews and annual salary appraisal
  • Provision for company-owned laptop
  • Competitive salary
  • Work day-to-day with world-class marketers
  • Phenomenal team culture
  • More to come…

Job Type: Full-time

Pay: Php35,000.00 - Php50,000.00 per month

Benefits:

  • Additional leave
  • Flexible schedule
  • Work from home

Schedule:

  • Flexible shift
  • Monday to Friday

Supplemental Pay:

  • 13th month salary

Education:

  • Bachelor's (Preferred)

Experience:

  • Google Ads: 1 year (Required)
  • Facebook Ads: 1 year (Required)

Work Remotely:

  • Yes