Restaurant Marketing jobs in Pasig

ABOUT THE JOB:

• Level: Entry, Full-time
• Schedule: Monday to Friday, 8:30 am - 6:30 pm, Hybrid upon regularization
• Location: Headquarters, ATC Center, 148 Katipunan Ave., Quezon City

The Local Marketing Coordinator is the operational backbone supporting marketing initiatives of

Hanako Japanese Restaurant, Inc. (Hanako). This role focuses on the efficient execution of

omnichannel marketing campaigns, ensuring consistent Brand Communication, managing

collateral production and distribution, providing essential administrative and reporting support.

This position is crucial for upholding Asset Management and Brand Strategy across the portfolio

and contributes heavily to the Integrated Sales and Marketing Activation efforts. The ideal

candidate is highly organized, detail-oriented, and has excellent planning and coordination

capabilities.

Key Result Areas:

1. Campaign Management

• Coordinate the implementation of the sales and marketing calendar
• Facilitate campaign briefing and execution across the Local Marketing Teams and

Operations Departments

• Track project timelines and deliverables for all shared marketing initiatives

2. Brand Communication

• Assist in the creation and production of internal and external marketing materials to

ensure alignment with Hanako’s brand identity and tone of voice

• Act as a liaison between creative partners and brand leads to streamline feedback

and approvals

• Maintain and update brand guidelines and key messaging documents

3. Social Media and Content Marketing

• Plan, schedule, and publish daily content across all official social media platforms

(e.g. Facebook, Instagram, TikTok)

• Monitor social channel performance and optimize posting strategies based on

engagement and reach metrics

• Develop, write, produce engaging, high-quality content (captions, short-form

videos) that adheres to the Brand Strategy and voice

4. Store Visual Merchandising

• Oversee the production, quality control, and distribution of all marketing assets for

all brands (posters, POP materials, signage)

• Collaborate with the Operations Departments in ensuring that store visual

merchandising adheres to brand guidelines and campaign standards

• Manage supplier relationships to ensure timely and cost-effective production of

materials

• Ensure consistent application of Brand Strategy standards across all physical

assets

5. Administrative and Reporting

• Consolidate marketing data and performance metrics into comprehensive reports

for the Brand and Marketing Manager

• Manage the marketing budget tracking, invoice processing, and documentation

filing

• Schedule and coordinate team meetings, taking clear minutes, and tracking key

agreements and action points

Qualifications:

1. Bachelor’s degree in Marketing, Business Administration, Advertising, or any related field

with at least 1 year experience in the marketing field. Fresh graduates are welcome.

2. Proficiency in MS Office (Word, Excel, PowerPoint) and Google Suite (Docs, Sheets, Slides,

Business, Forms)

3. Basic knowledge and experience using Canva for creating simple collateral and internal

communications

4. Strong written and verbal communication skills

5. Familiarity with production processes for marketing materials

6. Strong organization, excellent time management, and effective planning abilities

7. Must be customer-centric, highly creative, and possess an analytical mindset with strong

market awareness.

8. A genuine interest in lifestyle and a foodie

Pay: From Php22,000.00 per month

Benefits:

• Additional leave
• Company events
• Employee discount
• Free parking
• Health insurance
• Opportunities for promotion
• Paid training
• Pay raise
• Promotion to permanent employee
• Work from home

Work Location: In person